Applicants must be rising undergraduate juniors and seniors who are attending school full time. They must be degree-seeking students who are majoring in subjects that provide preparation for a career in strategic public policy research, planning, advertising or buying. Eligible majors include but are not limited to political science, mass communication, marketing and journalism. They must have a demonstrated interest in pursuing a career in the field of strategic media planning. They must have a major GPA of 3.0 or higher and must demonstrate financial need. Selection is based on the overall strength of the application.
How to Apply
Applications are available online. An application form, essay and one recommendation letter are required.